2008, Physicians Routes of Access to Medical Information
Outline of the report
Who benefits from this report?
- Representatives of:
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- Pharmaceutical and medical device manufacturers seeking to improve effectiveness and efficiency of their marketing efforts
- Current and potential players in the physician-specific online information service companies
In addition to workshops as well as visits by MRs assigned to medical institutions, the Internet has also become one of the essential tools for pharmaceutical companies in developing their marketing strategy.
The purpose of the report "2008, Physicians' Routes of Access to Medical Information" published by Seed Planning, Inc. is to identify routes of access to professional information preferred by physicians, by evaluating their satisfaction with information sources from which they receive information of pharmaceutical products, side effects, safety profile, and therapeutic information, etc.
| Title of the report | 2008, Physicians Routes of Access to Medical Information |
| Date of issue | 11/03/08 |
| Volume | A4 / 138 pages |
| Price | 95,000JPY |
| Produced by | Seed Planning, Inc. |
| Note | This report is written in Japanese. Customers who need an English version:Please contact us. |
| Category | Other medical / biotechnology-related subjects |
Details of the report
Contents
- Research Outline
- Summary and Analysis
- Findings
- Routes of access currently used
- Evaluation of visits by MRs
- Pharmaceutical companies' websites commonly visited
- Level of satisfaction with (usefulness of) other medical information sources
- Major routes of access to each medical information
- Routes of access needed to obtain each medical information in the future
- Thoughts on the routes of access to medical information
- Routes to emerging drug awareness
- Useful sources of information in the adoption of new drugs
- Physicians' thoughts on how to provide medical information by pharmaceutical companies
- Questionnaire
