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A Market Study on and User Needs Assessment of Broadband TV Services 

 

Outline of the report

 

Title of the report A Market Study on and User Needs Assessment of Broadband TV Services 
Date of issue 27/09/06
Volume A4 / 202 pages
Price 95,000JPY
Produced by Seed Planning, Inc.
Note This report is written in Japanese.
Customers who need an English version:Please contact us.
Category Digital broadcasting / CATV / Internet / telecom infrastructure / e-Business / Digital contents / entertainment

Details of the report

Contents

  1. General Overview
    1. Definition and classification of broadband video distribution services
    2. Broadband video distribution industry trends
    3. Needs of TV viewing and TV viewing environment in IP users
    4. Issues and direction of broadband video distribution before full penetration
    5. Forecast of penetration of broadband video distribution services
  2. Trends of Broadband TV
    1. Broadband video distribution industry trends
    2. Trends of broadband video distribution services for TV viewers
    3. Trends of triple players involvement
    4. Trends of video distribution services for PC users
    5. Video sharing services
    6. Trends of TV broadcasters commitment
  3. Analysis of TV Viewing Environment
    1. Outline of the research
    2. Sample profile
    3. Broadband usage status
    4. Subscriptions to fixed/IP (050) phone services
    5. Usual TV viewing status
    6. Usage status of broadband video distribution services for TV viewers
    7. Usage status of broadband video distribution services for PC users
    8. Willingness to use broadband-based video distribution services
    9. Intention to differentiate TV and PC
    10. Intention to view TV with more than one TV sets
    11. Options for broadband line and TV line connections
  4. Results of User Survey
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